Nescafe Smoovlatte Roadshow is an currently running campus activation. It set to run from September till November 2019!
Creating brand awareness among youths at the university level is the goal for this campaign.
To achieve this, samples were given out while speaking with students. Getting students to purchase the drinks were also one of the objectives.
The Nescafe Smoovlatte Roadshow visited over 15 selected campuses across the nation. We hopped from one campus to the next on a weekly basis to promote the campaign. Students and staff were engaged with light & easy activities and enjoyed awesome attractions.
The highlight of the event was when some of them won themselves prizes while enjoying Nescafe Smoovlatte.
If you’d want to have engaging events with youths, e-mail us at hello@avante.com.my!